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What does a social media consultant do, a mini blog

Keep holding on to the mini blog concept as I refuse to write whole epistles about my life and all the things I do. I value your time so short and sweet.

If you have a company, you are a visual assistant, a start up or just have a general interest in stepping up your game when it comes to social media, you can hire a social media consultant.

This is what I do, what I love, what makes me (after coffee) jump out of bed in the morning. Now what does that mean? It is a long title, I did not make it up, but let me explain what it is and what I can do for you as a business.

A social media consultant is a third party/ individual who specializes in social media strategy. When I work with a client a will look at a few things first:

  • What are your goals
  • Who is your target audience
  • A social media QuickScan
  • Who will run the accounts, do they need training
  • Custom roadmap

Social media is often something that someone in a company gets as a task. But without a proper strategy nothing will come of it. That is such a shame! Social media should work for you, not against. It is not a task, it is a part of your sales strategy. No matter what type of business you own, you will need to have a social presence. The future is online…


Now this is a subject I can go on about for hours, I will not. Feel free to contact me if you would like me to take a look at your social presence. I will be happy to help.


Love, Esther

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